We recently released the next version of uniRow – which we have named Seabiscuit.
The name was perfect for this release for the following reasons:
- This version is a quantum jump in performance, design and experience from the previous version.
- We are a small team working hard to deliver top quality results.
- We wanted the name to represent passion, endurance and an ability to surprise.
- There is competition in our market and that makes us run faster.
Seabiscuit (May 23, 1933 – May 17, 1947) was a champion Thoroughbred racehorse in the United States. A small horse, Seabiscuit had an inauspicious start to his racing career, but became an unlikely champion and a symbol of hope to many Americans during theGreat Depression. Seabiscuit was the subject of a 1949 film, The Story of Seabiscuit; a 2001 book, Seabiscuit: An American Legend by Laura Hillenbrand; and a 2003 film, Seabiscuit, which was nominated for the Academy Award for Best Picture.
Give your product an amazing name, here are some reasons why you should.
- You have worked hard on it, show it off – within reasonable limits of course.
- Google uses Desserts to name Android versions, Apple names Mac OS versions after the big cats. Give your product a character.
- You are building a company along with the product, let the name represent what your company stands for.
- Be a trend-setter. There is a fair chance that other companies in your sector are running down numbered versions, do something refreshing.
Your product is your baby, give it a name. Don’t name it with a number. Well, unless you are George Costanza!